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The World Trade Center Metz-Saarbrücken, in partnership with Inspire Metz, the agency promoting the attractiveness of the Eurometropolis of Metz, and gwSaar, the agency promoting the attractiveness and economic development of Saarland, is offering anexclusive Learning Expedition in May 2026, two days of discovery of the German market and its opportunities.

WHY PARTICIPATE? 

Germany, the European Union's largest economy, is undergoing a major transformation. After turbulence since 2022, it is banking on an ambitious €500 billion stimulus plan over 12 years, focused on ecological transition and renewable energies, digitalization and AI, infrastructuremodernization , green mobility, health, and defense.

Come and participate to benefit from practical advice on how to explore the market and identify growth drivers and opportunities for French companies, particularly in the following sectors:

✅ Construction & engineering
✅ Digital &IT
✅Defense
✅ Logistics
✅ High-quality agri-food
✅ Health & ecological transition

The medium-term outlook is positive: a solvent, stable, and forward-looking market. If you are looking for a growth driver in the eurozone, now is the time to act!

PROVISIONAL PROGRAM 

Day 1

  • Official welcome: gwSaar, World Trade Center Metz-Saarbrücken, and City of Saarbrücken
  • Context & outlook:
    • German economic news & recovery plan (Ministry of Economics of Saarland)
    • Saarland as a springboard to the German market (gwsaar)
    • The importance of the French economy for Saarland (IHK Saarland)
  • Focus on exports & support: Team France Export, Business France, bpifrance
  • Networking & testimonials:
    • French and German companies established locally
    • Sector focus: TECH & innovation ecosystem (local startups) 
  • Franco-German networking dinner: Friendly get-together in a traditional restaurant with local businesses, experts, and politicians.

Day 2

  • Thematic workshops:
    • Development strategies in Germany (CCI France-Germany)
    • External growth & partnerships (Sparkasse Saarbrücken)
    • Accounting, taxation, labor law (Bieber Audit)
    • Financing (Sparkasse Saarbrücken)
    • International recruitment
  • Intercultural & business: keys to success, cross-cultural training, marketing and communication adaptations
  • Meetings & speed-meetings: start-ups , scale-ups, French Tech East
  • Visit by a Franco-German industrial group: Hager

Ends around 4:30 p.m.

Option: Sightseeing tour of the city of Metz. 

TRANSPORTATION

Saarbrücken is less than two hours from Paris by train!

As the hotel is located very close to the central station, we strongly recommend that you take the train when traveling to Saarbrücken.

  • Direct TGV line from Paris: arrival at Saarbrücken Central Station
  • From Brussels, Lille, Nantes, Bordeaux, Rennes: arrival at Lorraine TGV station, then shuttle bus upon prior registration*

*Navettes Gare Lorraine TGV <> Sarrebruck le 24 et le 26 février comprises dans le tarif, inscription obligatoire via le formulaire ci-joint.

Regional airports served: Strasbourg, Luxembourg + shuttle service

DON'T MISS THIS OPPORTUNITY!

Contact: Evelyne PELLÉ 📞 +33 (0)6 35 52 83 01

@ epelle@inspire-metz.com 

AN EVENT CO-ORGANIZED BY

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